Privacy in Sleigh List

There are two separate data stories in this app. Your list — the people you buy for, what you are giving them and what it costs — which is written to your iPhone and never sent anywhere. And advertising in the free version, which talks to Google's servers and knows nothing whatsoever about who is on your list.

1. What Sleigh List stores

What is kept

Your list, and everything in it: the people you buy for, each person's budget and the overall budget, every gift with its price, stage, note, shop or link, and who it is from, whether secret mode is on, your currency symbol, past years you have filed away, and whether you asked for a reminder before Christmas. Nothing else — the app never asks for your name, email, age, contacts or anything else about you.

Where it is kept

In the app's own sandboxed container on your iPhone, through the standard iOS storage the app is given. It is not synced to iCloud, not backed up to a server of ours, and not shared with any other app. Sleigh List has no account system, no backend, no telemetry endpoint, no crash reporter and no analytics SDK. Outside the advertising described in section 3, the free app makes no network requests at all, and an unlocked app makes none whatsoever — which is why it behaves identically in a shop with no reception.

Contacts

The people on your list are people you typed in. Sleigh List does not read your Contacts and never asks for permission to.

Reminders

If you ask for a reminder a chosen number of days before Christmas, it is scheduled as a local notification on the device itself, and permission is requested only at the moment you tap it. There is no push server and no device token, and nothing about your list leaves the phone to make it happen.

Sharing a list

Sharing the whole list, the shopping list or a past year hands plain text to the iOS share sheet, and where it goes from there is your choice. Sleigh List does not see or keep a copy of what you shared or where you sent it.

2. Purchases

Sleigh List is free for five people with every feature switched on. Unlimited people is a single one-time App Store purchase (a non-consumable, not a subscription), and the same purchase removes advertising permanently.

The transaction is handled entirely by Apple through StoreKit. We never see your name, card, billing address or any other payment detail — the app is told only that an entitlement is owned, and stores that fact on the device. Restoring a purchase asks Apple, not us.

For an unlocked user the advertising module is never even loaded, so no ad SDK initialises and no ad request is ever made.

3. Advertising

The provider

The free version shows a single full-screen advertisement at natural stopping points only — after a gift is marked bought, after a year is filed away, or after a list is shared. Never while you are typing, never in your first sessions with the app, and never when you switch secret mode on. The provider is Google AdMob, one advertising SDK, with no mediation partners and no banner, rewarded, app-open or native ad units anywhere in the app. Google's own privacy disclosures apply to the ad request itself: see Google's Privacy Policy and how Google uses information from sites or apps that use its services.

Non-personalised, and why

Every ad request sets non-personalised ads only. Sleigh List does not present the App Tracking Transparency prompt and does not link the tracking-transparency library, so the advertising identifier is not available to it: personalised advertising is not merely declined, it is unavailable. Non-personalised inventory earns less, and that is accepted deliberately — a prompt asking to track someone in an app whose whole proposition is that nothing leaves the phone is a worse trade. Maximum ad content rating is set to G.

Consent, and how to change your choices

Regional consent (GDPR and the US state privacy laws) is handled by Google's User Messaging Platform, which is asked on launch whether a form is required and shows one only where it is. Consent is gathered before the ads SDK is initialised, and if consent cannot be resolved for any reason the app requests no advertising at all — the failure direction is always fewer ads, never ads anyway.

Where a form applies to you, Settings → Ad privacy options inside Sleigh List reopens it, so you can change or withdraw what you chose at any time. That row appears only where Google reports that privacy options are required; where no form applies there is nothing to reopen, so no dead row is shown.

What the advertising SDK is told about you

Nothing that Sleigh List knows. The SDK receives what Google's SDK collects for itself on any iOS device — device and OS characteristics, coarse network and location information, an IP address, and the install-attribution signal Apple mediates through SKAdNetwork. Sleigh List passes it no parameters of its own: no person, gift, price, budget, note, shop, link or count. The pacing decision that determines whether an ad shows is computed from a handful of integers and timestamps.

4. No tracking

Sleigh List does not track you across apps or websites, in Apple's specific sense of the word or any other. There is no App Tracking Transparency prompt because there is nothing it could ask for: the app declares no tracking usage description, ships no tracking library, and its privacy manifest declares tracking false with an empty tracking-domains list. SKAdNetwork — Apple's privacy-preserving install attribution — is the only attribution mechanism present, and it is not tracking.

5. Children

Sleigh List is a general-audience household budgeting app. It is not directed at children under 13, is not part of the Kids Category, and does not claim child-directed treatment in AdMob. We collect no data from anyone, children included.

6. Data deletion

Deleting the app removes its container, and with it every person, gift, budget, note and archived year. There is nothing held anywhere else, because nothing was ever sent anywhere else — we have no copy to delete on request, and no account to close. If you want to keep a year, share it as text before you delete.

Contact

Email contact@webbifystudio.com and a person will answer.

Effective 9 September 2026.